home based business

These templates are helpful especially if you are a newbie or inexperienced. These templates are easy to use and you will just have to add images or text to a pre-designed brochure template. Add clip-arts, photos and text to the blanks screen. Experiment with colors and shapes. Let your imagination run wild.

How to Design a Simple Brochure from Home
Author: Kaye Z. Marks
Can this be done? I mean, can you actually print brochures from home? Well, if you have a home based business and you do not have the resources to hire a layout artist or a creative artist, then you just have to work on it yourself.
The only thing you need to get you started is to let your creative juices flow. Tap into your talents and you might even be surprised to find out that you actually have skills to become a professional layout artist. How would you like that?
Anyway, this article is a simple step-by-step guide in printing brochures for your home business right at the comforts of your home. There are a lot of ways to this but the main point here is that you just have to be creative and innovative.
Before you begin your project, be sure that you have the following: a printer that can print on card stock, scissors or paper cutter, Word Processing Software, pens or pencils. With these simple supplies, you are now ready to print brochures from home.
Follow these simple steps to create your very own brochure:
Step 1: From your Word Processing software, create a new document. Some software has ready templates for your brochure printing project. Choose from among the many samples then start filling in the blanks.
These templates are helpful especially if you are a newbie or inexperienced. These templates are easy to use and you will just have to add images or text to a pre-designed brochure template. Add clip-arts, photos and text to the blanks screen. Experiment with colors and shapes. Let your imagination run wild.
Step 2: Now that you have created the document, you can now go ahead with the designing of the brochures. When you design, always remember the purpose why you need this particular marketing tool. Try to visualize your recipient and then design something for them. A lot of people often make the mistake of designing something for themselves and not for the intended recipient.
Step 3: Brochure printing. When you are ready to print, check the settings on your printer so that it can print on the usually thicker than usual bond paper.
Voila! With these three easy steps, you have created for yourself an inexpensive, original, professional marketing tool for your home business. More than the satisfaction that you created something yourself, you should also find joy from the fact that you were able to this without a dent on your resources.
Learn the developments in print brochures or brochure printing industry that help businesses in their marketing and advertising campaigns.
Article Source: http://www.articlesbase.com/graphic-design-articles/how-to-design-a-simple-brochure-from-home-2210318.html
About the AuthorKaye Z. Marks is an avid writer and follower of the developments in online printing that help businesses in their marketing and advertising campaigns.

Postcard Marketing

A good offer will always motivate people to be responsive, and a solid promise of valuable gain will motivate even further, but simply the aesthetic of the postcard alone will not.
Postcard Marketing Secrets: Helpful Tips To Boost Business
Author: Robert Mir
1. The Big Idea: A good offer will always motivate people to be responsive, and a solid promise of valuable gain will motivate even further, but simply the aesthetic of the postcard alone will not. Before you worry about the wording or the design of your direct mail postcard, focus on the big idea. What's the whole point behind your direct mail postcards? What's the offer, incentive or idea that's going to make people excited and sold on your business?
2. Mailing List: Now that you have a big idea for your direct mail postcards, you'll need to send it to the right group of people. You'll need a direct mail list that matches your ideal audience profile as closely as possible to ensure the highest possibility for success. If you aren't sure how to produce a mailing list, there are professional data companies like InfoUSA that can assist you.
3. Polish that Headline: That moment when your postcard comes out of the mailbox and either engages them or loses them is the most important. A strong headline goes a long way in helping you survive the first glimpse. The Postcard Headline should be (A) easy to read at first glance, (B) interesting in some way
4. The Right Postcard Image: When using postcards, space can be limiting. In most cases, when placing an image or logo you should only have one solid image on the non-address side of the postcard. Your image should be (A) eye-catching, (B) relevant to your headline and message,
5. Limit the Postcard's Scope: Previously mentioned, with limited space it's wise to limit the pitch of your message to one major product or idea. By limiting each postcard to one product (or service, or idea, or topic), you can develop it in a way that is more likely to generate a response. You could explain the primary benefits, offer a few testimonials, and perhaps include some product photos
6. Clarify your message: Don't assume that people will understand your product or service as well as you because they won't. On your direct mail postcards, your message has to be very clear and easy to understand, with only one read-through. If people don't get it the first time around, they won't give you another chance.
7. Use a strong but realistic call to action: The call to action is the culmination of the postcard's message. It tells the reader what he or she should do next in order to learn more or take action. An effective way would be a toll free number or a simple web address.
Article Source: http://www.articlesbase.com/graphic-design-articles/postcard-marketing-secrets-helpful-tips-to-boost-business-2080992.html
About the AuthorRobert Mir is the owner of Mir Printing & Graphics, a print firm located in Canoga Park, CA.